There is no clickbait here. The backbone of our company success has been Google, and by extension, Youtube. Hear me out. Our website gets around 250,000 organic visits per month. I'm excluding all paid and all social media traffic from that number; those are visits to our website that came from somebody looking for an answer in Google and stumbling upon our content.
Modernism and Postmodernism are two different movements that exhibit specific differences between them. Each one is based on changes in cultural and social behavior around the world.
We started experimenting with Youtube as a content marketing channel a couple of years ago. Came up with a few series concepts, including; Startups and Spirits: conversations with investors and key startup people over drinks. Blog to Vlog: a video-version of our most successful blog articles. The Good, the Bad and the Tip: inspired by the legendary (and discontinued) ‘Winners and Losers’ by L2Inc, but adapted to presentations and design- related topics. The (Startup) Office: A weekly 3-minute sitcom of mostly real stories from our office. All of these FAILED. Why? The views weren’t there. There was no organic visibility, needless to say virality. No direct route to conversion. Expensive compared to other brand awareness campaigns
There are thousands of articles online on how to grow your SEO, that are obviously focusing on their own SEO, among with stories of influencers making a living from it. Yet, nobody seems to be looking at the real cost behind it. But, worry not, we're going to do that right here, right now.