Financial Models
Mobile App Financial Model
A financial model for businesses that generate revenue via in-app purchases, subscriptions, and ads.
A financial model for businesses that generate revenue via in-app purchases, subscriptions, and ads.
Formats:
- Microsoft Excel
- Google Sheets
Features
- Estimate growth based on MAU (Monthly Active Users) and your ability to convert them to in-app purchases or subscriptions.
- Estimate monthly, 3-month and 12-month subscription periods.
- (Optional) include ad revenue from ad impressions on the platform.
- Estimate the App Store and Google Play Store (30%) revenue sharing.
- Automatically project the scaling of your marketing costs and your customer support team.
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OPEN IN GOOGLE DOCS
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