Greycroft Partners

Greycroft is a premier venture capital firm specializing in investments within the internet and mobile markets. With a strategic presence in New York and Los Angeles, two of the world's foremost media hubs, Greycroft is well-positioned to support entrepreneurs aiming to revolutionize their respective industries. The firm leverages a significant network of media and technology connections to assist entrepreneurs in gaining visibility, fostering strategic relationships, and successfully bringing their products to market.

Managing over $1 billion in assets, Greycroft has a robust portfolio of over 150 investments in diverse sectors. Notable investments include early-stage companies like Acorns, Venmo, and TheRealReal, spanning industries such as fintech, e-commerce, media, and health. This vast and varied portfolio underscores Greycroft's adaptability and commitment to fostering innovation across a broad spectrum of industries.

Greycroft is committed to the software, sustainability, and consumer brands categories. In the software sector, it targets companies developing innovative solutions in AI infrastructure, intelligent enterprise, and consumer applications, anticipating AI’s dominance over the next decade. For sustainability, Greycroft backs cutting-edge solutions aimed at reducing long-term environmental impacts, driving commercial viability, and transformative industry change. When it comes to consumer brands, the focus includes beauty, personal care, food, beverage, and pet products, fueling breakthrough ideas with limitless potential.

The firm’s dedicated team works tirelessly to identify and nurture brilliance, partnering with visionary founders to challenge and upend the status quo. Recent highlights include Scopely's acquisition by Savvy Games Group for $4.9 billion and the formation of a sustainability-focused venture capital fund in partnership with Coca-Cola and leading bottling partners. Through its comprehensive support and expertise, Greycroft is dedicated to turning innovative ideas into market-leading companies.

For updates on their latest investments, portfolio news, and announcements of new partners, interested parties can explore the Greycroft website or contact the firm directly for more information.