The Best Presentation Slides Example

15 Best Investor Pitch Deck Examples from Successful Startups

The Best Presentation Slides Example
April 3, 2020

What would be the best presentation slides example out of all the possible slides you can craft? We think it’s possible to come up with perfectly-crafted slides that make your startup pitch a successful event. 

Therefore, let’s go over a presentation slides example in detail after another to see what makes up the most suitable presentation accompaniment for your work in front of an audience.

We’ll take a slide at a time as an example on which to expand. And we’ll take a few slides out of diverse categories to give a varied scope of what constitutes the best presentation slides example across various areas. 

The traction slide

Image contains the traction slide

We’ll kick this off with the slide that’s aimed at giving your overall business presentation, especially startup pitch decks, its killer blow. You should be using this slide to reach your presentation storyline’s climax. 

If you haven’t thought of presentations as an act of storytelling, check out the reasons why we believe storytelling in a presentation design matters

Though this slide can sometimes function as an excellent presentation opener, the best example of a traction slide is one that immediately shows your ongoing growth and enhances your credibility. 

Of course, spikes in revenue will make the visuals on the traction slide a much easier task to achieve. However, not all startups can afford that luxury. And for that, making the best example out of a traction slide, under those circumstances, means making other metrics visible that equally prove that your company is growing. 

The competition slide

Image contains the competition slide

A useful slide that talks about your competitors isn’t only a substantial part of your deck, but it’s moreover a slide that makes a company’s differentiators visually clear. 

People tend to leave this slide out, thinking it’s great that a product or business idea has no forerunners ahead of it. Please don’t be mistaken that way. It’s hardly conceivable for a company not to have any competitors whatsoever. 

On the contrary, please show, and don’t just tell how much of a significant competitive advantage your product or company has. 

First, do thorough research on your competitors. The least you want to happen is for an investor or member of your audience to have clear competitors in their minds as to your business idea that you failed to include in your competition analysis.  

Then, use graphs, such as the universal magic quadrant, to help visualize your company’s position. Opinions vary in terms of using two axes to illustrate your market status. We’ll grant that. 

However, think deeply about that with which you’d be replacing this tool. Venn diagrams, for example, are also not the best substitute for more classic visual renditions for this slide. 

If you decide for columns, instead, for example, make sure you position your business offer first to your left, and your competitors to your right. While we’re at it, arrange them in priority in terms of top competitors to less-menacing options. 

Either design you choose should make it visually and quickly clear what you’re startup is facing in terms of competition. 

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Related read: Pitch Deck Examples

The problem or opportunity slide

Image contains the problem or opportunity slide

Regardless of who theorizes about pitch decks, every one includes a problem slide to a respectful pitch deck. Guy Kawasaki calls the problem slide also an opportunity one. 

As we said in the pitch deck outline: what to include in a startup pitch deck, a problem slide needs to be part of a standard pitch deck outline. And, on this note, it’s not useful to include an opportunity slide without a solution’s one to catch it. Think of these as a pair to define what your business offer is. And to expand on what you’re trying to tackle in a given market. 

When you think about the story you’re telling throughout your startup presentation, consider the problem slide your introduction. You can regard the opportunity you see in a given market as the origin of your business endeavor. The rest of the structure is more about details on how you’re going about your business. It stands on the people on whom you’re relying for that, and your company vision. We elaborate on those before we get to your traction, financials, and other valuable data. 

For the best presentation slides example on a problem one, make sure you summarize the opportunity on which you’re building your business in a matter of 1 to tops four bullet points. 

The idea here is for your potential investors and overall audience to fully comprehend the problem you’re describing. Yet, more than that, you need to get your audience to empathize with the experience you’re describing. If you manage to do that, you’re almost set on wheels for the rest of your presentation. 

A trick to this is to put face and names to the story you tell. And craft one that highlights the situation in which your problem arises. 

Thoughts on the business model slide

How are you planning on making money? Can you answer that to the best of your abilities over the course of a slide? Let’s title that one the business model one. 

Whatever you do, keep this easy to follow. If your business model is very complicated, don’t tie yourself up in knots trying to make the whole picture necessarily clear. A better effort would be to work on simplifying how and what you convey about your business model in a way that the audience can grasp. Any questions can come later. 

What you’re putting up on the screen for this one should focus on your business strategy. Yet, think of that under an operational light. Investors will be looking to understand how you plan to keep customers and make revenue off your business idea. Why would customers come to you with your proposed solution? And how can you both, as a company and as your user, profit from that exchange and relationship?

In case any of this still ounds like gibberish, we wrote an article on five keys to a successful business model slide, which can be of help. Look for all the steering you can on this slide, it’s definitely worth it. And business models take time for companies to develop in accordance with their ideal functionality. Don’t beat yourself too hard if this one is a challenging data slide for you. 

Could you use more on pitch decks?

If it would be useful to you to keep reading up on startup pitch deck slides to find the best presentation slides example, rest assured we have tons of material for your reference. 

Off the top of our heads, we’d recommend you start with what is a pitch deck presentation.

And, if you need no more reading, go straight to our pitch deck design section and start working with us!

The Best Presentation Slides Example
Angelica A.
Freelance and Remote Web Content Writer is the current hat under which Ang keeps on the global move. Writing blogs, website content and (especially) Facebook ads for diverse small businesses, entrepreneurs and international parties is part of the common work under Ang's belt. Otherwise, you'll see Ang riding a motorcycle on their vegan way out of theater rehearsal.
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